"I'll help you find your next move with clarity."
A personal brand platform for career coach Winnie Njoki Waweru — 10+ years HR experience across corporates and NGOs. Warm, trust-first design with a full booking system, five tiered coaching packages, M-Pesa payment integration, testimonials, a blog, and a structured intake flow built to convert visitors into paying clients.
Winnie had built a loyal following but no digital home. Prospective clients couldn't book sessions, compare packages, or pay online — every inquiry was handled manually over WhatsApp, limiting how many clients she could serve.
We created a warm, trust-led brand site that tells Winnie's story, lays out five clearly-priced coaching tiers, and integrates M-Pesa STK Push for instant payment. A structured intake form captures each client's situation before the first session, so Winnie arrives prepared.
Winnie went from managing bookings over WhatsApp to having a fully automated intake and payment pipeline. The blog gives her a channel to publish HR insights that drive organic traffic, and testimonials have become a key conversion driver.